Migrations measured in minutes, not months

The Obvious agent removes friction from every step of the migration process. Your migrations could be done before the first status checkin.

Map even the messiest data

- Field names follow mysterious conventions. Values are split across several fields when you need them combined.

- The agent automatically matches incoming fields to your target schema, splitting or combining data as needed. It learns from each import and gets smarter over time.

Check data against your rules

- Format mismatches, missing required fields, and values that break your business logic can derail entire migration projects.

- Set your validation rules once and the agent flags issues before they reach your systems. It spots duplicates, catches outliers, and ensures every record meets your standards.

Transform data using natural language

- Reformatting dates, normalizing values, and populating empty cells eat up hours that could be better spent.

- Tell Obvious what needs to change. The agent writes and executes the transformations, handles exceptions, and shows you exactly what it did.